Monday, June 16, 2008

‘Rural BPO’ concept catches up

Krishnagiri (TN), June 15 Padma, 22, a first time earner from an agricultural family, proudly displays her TVS Scooty. Her colleague Vijay, 25, is the breadwinner for a five-member family which owns five buffalos. Each earns about Rs 5,000 a month, working for Fostera (Fostering Technologies in Rural Areas), rural business process outsourcing (BPO) initiative in Krishnagiri district.

Both Padma and Vijay, trained in typing, do data processing work and insurance form filling for All State Insurance of the US. Data is sent by the company to Fostera by e-mail. The e-mail is transcripted, data is filled up in the form and sent back to the insurance company by e-mail, said Mr M.R. Ashok Kumar, Chief Executive Officer, Fostera.

Fostera is also involved in police data management work for Krishangiri district, government ration work and base survey work for the Karnataka Government, he said.

Some of the villages in Krishnagiri were once known for their Naxalite activities. Today, the BPO initiative under Fostera is changing the landscape of this district, located 100 km from Bangalore.

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